IT Marketing Manager

Software marketing executive with extensive international product, project and campaign marketing experience gained in both large, medium and startup organisations. A successful track record in sales growth, major product campaign delivery and in identification and addressing of customer needs in North America, Europe and the Asian Pacific markets. Expertise across all marketing disciplines and channels with extensive experience in the B2B integration, Enterprise, BPM, CRM, SME and retail software markets.

Based in:

United Kingdom

Work experience

23 years in employment in full time jobs

Previous jobs

2003 -	Open Orchard
Head of Marketing Joined this BT owned start-up company to manage the launch and strategy of the ASP based Oracle Small Business Suite and email policy and security management solution into the UK market. Open Orchard is currently a small startup organisation, which provides business software solutions to the UK SME market.
2000 - 2003	Sterling Commerce
Director Product Marketing EMEA - based in UK Headhunted to develop, manage and execute the marketing strategy for Sterling Commerce?s $80m e-commerce, BPM, B2B integration and services business. Sterling Commerce, with 50,000 customers is a global leader in transaction B2B solutions primarily to the financial, insurance and state corporations. Recruited and managed a multi country EMEA marketing team working with the US corporate office to support European business requirements. Positioned within a multi country matrix organisation, the role?s key emphasis was upon marketing corporate strategy within EMEA and the formulation and management of strategic and tactical campaigns to address lead generation requirements.
1998 - 2000	Intactix International
Vice President - Global Marketing - based in UK Responsible for the global marketing of Intactix profitability & analytical management software and services. Managed US and EMEA based marketing department and budget. Focused upon customer needs, external PR, product delivery and internal education programs including the global launch of a next generation software portfolio.
1998 - 1990	ACNielsen
Senior Consultant - EMEA European software business consultant conducting software consulting, training and implementation with major European companies. Worked with numerous international fortune 5,000 organisations both in the UK, across Europe and in the US.
1995 - 1998	ACNielsen (EMEA based)
VP Global Marketing ? Software Division - based in UK Reported to ACNielsen senior management in Connecticut for the strategic direction of this business segment. As a member of the Global Marketing Team, was accountable to the COO, President and SVP Global Marketing. Responsible for the coordination and distribution of global product/market information and materials as well as identification of customer needs, growth opportunities and business analysis.
1994 - 1995	ACNielsen (based in Dallas)
Director Product Management ? based in Dallas Texas USA Company appointment to Dallas Texas to head the product management of ACNielsen?s inventory and profitability software portfolio. Development/Marketing focus.
1990 - 1994	ACNielsen Australia
Manager - Retail Software Applications ? based in Sydney Australia Company appointment to Australia to establish and develop ACNielsen?s inventory management software product business in Australasia, Asia and Pacific Rim.

Job Type wishes

(chosen marked with Checkmark )

Full time

Contract/Project/Freelance

Job Category wishes

(chosen marked with Checkmark )

Sales & Marketing
- Marketing - Offline
- Marketing - Online
- Marketing - Search Engine Optimization (SEO)
- Sales - Business-to-Business
- Sales - Business-to-Government
- Sales - Presales
- Sales - Retail
- Sales - Sales Manager
- Sales - Teamleader